Multi Level Marketing:
What You Should Know


Multi Level marketing has been both praised and derided as a form of business, but many people don’t understand it. So what is multi-level marketing?

It basically involves salespeople who not only earn commission on what they sell, but also from the sales of people they recruit to the business. They become the up-line to the people they recruit.


Multi Level Marketing Tools


Multi-level marketing is also known as social marketing, so the most important tool you can have is a sociable personality. It’s up to you to build the relationships necessary to meet customers who will buy from you.

The other tools you will need depend on which MLM home business you choose. Usually a computer and printer are helpful, and you often need to purchase a kit from the company to get started.


Techniques for Successful Multi Level Marketing


The most important thing you can do before getting into any multi-level marketing plan is research. There are numbers of plans that are either illegal or will simply lose you money. The Federal Trade Commission gives these steps for those interested in this form of business:

  1. Check the company’s reputation and track record.
  2. Educate yourself about the product.
  3. Ask the company questions.
  4. Gain an understanding of the restrictions.
  5. Talk to others who already work with the company.
  6. Go to a neutral friend or advisor to see if they feel the company sounds legit.
  7. Think about it and take your time.
  8. Decide whether the plan fits in with your goals and talents.


According to the FTC, the biggest red flag that a company might not be legitimate is if the rewards for recruiting people to sell are greater than the rewards for actually selling the products.

Generally the amount of time you put into the plan is up to you. You can do as much or as little as you want.


Building a Marketing Network


With many multi-level marketing schemes, there is a risk that you won’t get your money back. Therefore, the return on investment depends entirely on whether you can find something you’re good at selling and how much time you are able to put into it.

You must believe in the products that you sell and be able to make the connections necessary to meet customers. Then you must also convince those connections to buy and possibly even become a representative underneath you so that you can earn additional commissions from what they sell.

The Best MLM Companies


While multi-level marketing companies have gotten a bad rap over the years, there are a few that are legitimate. These MLM leads will help you out.

Perhaps the top MLM and the most well-known one is Avon, which has been around for 125 years and claims some representatives earn a six-figure income. Other reputable companies include Shaklee, Scentsy, and Pampered Chef.

If you’re looking for an online MLM business, then you might consider Market America, a company with a good reputation that claims individuals have earned more than “$2.5 billion in retail profit and commissions.” There are few other online MLM companies that have as good of a reputation as Market America, which has demonstrated the ability to help you make money online.


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